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PLAYING FOR LEGACY

WE'RE NOT A CREATIVE AGENCY THAT DOES SPORTS.
WE'RE A
SPORTS-MINDED AGENCY THAT DOES LEGACY.
WE THINK LIKE COACHES.
MOVE LIKE ATHLETES.
AND CREATE LIKE STRATEGISTS.

Circle Branding 2
Woman in city modeling clothing
mal o'brien
Nike athlete trail running
Star Branding 2
WE DON'T CHASE TRENDS.
WE DRAFT LEGACY IN
WOMENS SPORTS.

WHAT WE DO

HOW WE THINK

DIFFERENT ON PURPOSE

If it feels familiar, we redraft it. We're not interested in blending in.
Safe is forgettable. Bold is remembered.

COMMUNITY OVER VIRALITY

You don't need a million likes. You need the right 1,000 who will ride with you. Real fans, not followers.

F*CK TRENDS

Trends fade. We build ideas that outlive the algorithm. If it's hot today, it's forgotten tomorrow. We're building for the archive.

EDITORIAL ENERGY

Every post, campaign, and brand should feel as intentional as
a magazine cover. Our work has spine.

BUILT TO LAST

If your content can’t survive a scroll, it was never built for impact. Legacy is the long game.

Drafted logo circles
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OUR CAPABILITIES

WE’RE BUILT FROM THE SAME PLAYBOOK.
WE’RE TIRED OF PROVING IT TOO.

WE'VE BEEN DOING THIS SINCE
BEFORE WE KNEW IT WAS A JOB.

 

We grew up in gyms, on fields, and in the bleachers
long before we ever worked in creative. Sports taught
us identity, belonging, and how fandom becomes a
second language.

 

Those lessons never left.

 

We understand the athlete mindset, the fan heartbeat,
and the power of being seen.​

 

That instinct became our creative superpower.

 

Drafted blends strategic clarity with athlete intuition to craft stories that build connection, culture, and long term legacy.

Star Branding 1

START DRAFTING

YOU'RE NOT HERE TO DO WHAT'S HOT.
YOU'RE HERE TO TELL
A STORY & DEFINE
WHAT LASTS.
Circle Branding 1
HOW DID YOU LEARN ABOUT US?

WHAT'S THE PITCH HERE?

At Drafted we think behind the making: strategy, storytelling, campaigns, content systems. All aimed at the same goals you share and rooted in the long game.
 

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